Archive for December, 2009


I’m on a writing spree! Two blog posts back to back. Hold on to your seats!!  🙂

I was looking for the Emarketed Facebook fan page to post the URL from the last blog I wrote and since to my knowledge there’s no easy way to find the fan page I had to do a search for “emarketed” in the search bar at the top while logged on in Facebook and got the below results from Bing at the bottom of the page. You then have the option of viewing more web results from Bing which I did and found some interesting results where we were coming up… 500 pages to be exact which were links from sites we’ve designed over the years, different social media sites we’re on, and more! I went through about 100 of these and found some interesting links. Found a college site that used one of the sites we designed and listed us as a reference for the information.  Found us mentioned on several employee web pages listed as a reference, current and past employees. Also found one of our clients site that was copied and uploaded to a new domain. The site isn’t functioning properly but I’ll have to let our client know. Interesting stuff! I only made it through 100 results but might do some further digging to see where our name is being used.

I’ll have to do another blog post on monitoring your company name/brand soon!  We’re currently doing this through Google Alerts but we haven’t been notified of all the ones I just found so I’ll have to look for a more extensive service. One service we’re testing out now is called Trackur. I recently met the founder, Andy Beal, of Trackur at the most recent SES in Chicago and he upgraded my account to a higher level so I can test it out. Thanks Andy! I’m sure his program Trackur will be tracking this blog post. Lets put his program to a test and see if he reads this blog post. (Andy, Please add a comment if you happen to find this blog post – i’m putting your program to the test since I’m sure you’re tracking your name and/or your company name! – Thanks, Matt) I need to get on this and start tracking our name more extensively! I’ll post a review of Trackur after we’ve used it for a month or so.online reputation monitoring

So I just read a blog post by Matt McGee over at Search Engine Land about local results in Yahoo. So I was inspired to write my own quick blog post. See the screen shot below of what a local search looks like for when I searched for: dentist. Matt points out that Yahoo was late to the game in this space but have made some improvements. Bing and Google both check your IP address when performing a local search while Yahoo actually checks your zip code that is listed in your Yahoo account if you have one.

So I know what you’re thinking. What if I don’t have a Yahoo account. Well I just did another search which is also below after I signed out of my Yahoo account and sure enough they’re also tracking the IP since they new the search was happening in Los Angeles. The IP however is not as accurate as my zip code since the first search result pulled up dentists that were closer. I’m sure Google and Bing will follow suit now!

Make sure and check out the original blog post by Matt McGee that talks about the Yahoo local results.